#NameTheAle Carnival Ale Competition by Wye Valley Brewery

Can You #NameTheAle?

Name the Carnival Ale & Win the Chance to Brew It

The Wye Valley Brewery is running a fantastic competition to celebrate the 4/5 May 2018 Hereford River Carnival.

The Hereford River Carnival is a day of fun for everyone, celebrating the beauty & vitality of the River Wye, and the like that it brings to the city of Hereford.

Since it was reintroduced in 2014, the Carnival has grown to become Herefordshire’s biggest feelgood family event. 15,000 people turned up in 2017 to sing, dance, make masks and carnival costumes, eat great local food and generally have fun messing about on the beautiful River Wye.

Organizers of the event have teamed up with Wye Valley Brewery to offer the chance to not only name the Carnival beer, but to also brew it alongside Wye Valley Brewery’s head brewer. The winner (and a friend) will also receive a complimentary lunch, beer goodies, and a tutored tasting of Wye Valley Brewery’s cask and keg beers.


This year’s beer name should be based on the River Carnival’s ‘World on the Wye’ theme. Similarly to last year’s triumphant ‘Thirsty Mermaid’, we are looking for a name inspired by the creatures that decorate the Mappa Mundi as they go out to explore the world.

The Hereford River Carnival will take place on Friday 4th and Saturday 5th May 2018 and promises to be bigger than ever, with even more music, great food and drink for all the family, and all the usual Carnival favourites.

The closing date for beer name ideas is Tuesday 6th March 2018.

The winner will then be invited to enjoy their brewery day experience with a friend on
Tuesday 20th March.

Winners will be notified by Saturday 10th March 2018.



Enter by emailing with your suggestion and contact details to competitions@worcesternews.co.uk with BEER in the subject, or TWEET US #NameTheAle to @WyeCarnival, or COMMENT ON FACEBOOK  PAGE – RIVER CARNIVAL

The deadline is TUESDAY 6th MARCH for all entries.

We can’t wait to hear your suggestions.

Carnival of sport

New for 2017 is the Carnival of Sport which promotes fitness, health and wellbeing by encouraging everyone to come along a try something new.  The Carnival team has been working with the team at Halo Leisure and invited a selection of Hereford’s finest sports clubs to come along to the Carnival of offer tasters to Carnival goers.

With sessions for men, women, girls and boys, there will be football, courtesy of Hereford FC’s United in the Community; volleyball from the Hereford Volleyball Club; judo from the Hereford Judo Club as well as cricket, yoga, putting, roller derby, tennis, drift trikes and walking football – the slower version of the beautiful game – for the over 50s.

Organisers say that no experience or kit are necessary, simply come along and have ago.

The Awakening approaches – where to get your grub

Where to get some grub if you’re coming to tonight’s Mappa Mundi event

The Mappa Mundi performance starts at the Cathedral at 8pm this evening and finishes at 9pm on Bishop’s Meadow where there will be a Fire Garden, bars, music and dancing.
If you are looking to eat before or after the event, why not try these fantastic nearby eateries before or after you meet the magical mythical beasts
De Koffie Pot at the Left Bank, Gwynne Street, http://herefordleftbank.com/de-koffie-pot/ 
Burger Shop, Aubrey Street  http://aruleoftum.com/burger-shop-hereford/
The Bookshop, Aubrey Street  http://aruleoftum.com/bookshop/
Pizza Express, Broad Street, https://www.pizzaexpress.com/hereford
Thai Gallery, Broad Street  http://www.thaigallery.co.uk/hereford/
The Little Bridge Kitchen & Bar, Bridge Street  http://www.thelittlebridge.co.uk/
and a little further afield
Beefy Boys, Old Market, http://thebeefyboys.com/
Sensory & Rye, Bastion Mews , Union Street, http://www.sensoryandrye.co.uk/
Shack Revolution, Bastion Mews, Union Street, http://www.theshackrevolution.co.uk/

h.energy at the carnival

On Saturday 29th April 2017, in an all new central location on King George V Playing Fields just beyond the Victoria Foot Bridge you will find the h.Energy Village. 

This small but exciting area of the 2017 River Carnival is being developed in collaboration between Herefordshire Green NetworkHerefordshire New Leaf and Herefordshire Wildlife Trust.  

There will be a lovely creative and informative watery theme running through the Village  – with children’s activities, environmental information, and lots of musical arts and fun – more on that to follow soon.
The h.Energy Village market stalls offer something for everyone. Make your own cob oven pizzas or learn about a new cycle repair café for the city. Find out how to to become a local tree warden, or how to keep Hens@Home – and meet the miniature chickens… or take part in a giant size game of chess on the Village Green. Find out what electric cars are really like, and how much they cost to run. Or just come and look at our lovely Growing Local Village vegetables!

Free Family Carnival Making Workshops

At The Kindle Centre

Wednesday 12th April 10am – 12 noon

Thursday 13th April 10am – 12 noon

Wednesday 19th April 10am – 12 noon

Thursday 20th April 10am – 12 noon


On Castle Green in the Carnival Club tent

Saturday 29th April

10am – 12.30pm Family workshops

1pm street Carnival sets sail!


Click image for a downloadable PDF


Make us a square

Do you want to be part of the fabric of the River Carnival and your community?

Make us a square and contribute to our big textile installation at the Hereford River Carnival 2017!

Each textile square must be 10 x 10 cm, that’s 4 x 4 inches. It can be knitted, sewn, embroidered, crocheted, batik, printed, 3D, be creative and try to reuse materials!

Come and see our group artwork materialise at the River Carnival on Saturday 29th April 2017 on Bishops Meadow, Hereford!

Join us for making and chat every Thursday evening at de Koffie Pot at the Left Bank or make a square or two at home and drop them off with us.

Join the conversation on Facebook Make us a Square

Drop off points:
– Hereford College of Arts, College Rd, Hereford HR1 1EB
– Hereford College of Arts, Folly Ln, Hereford HR1 1LT
– Rose Tinted Rags, Union Walk, Commercial Rd,The Country Bus Station, HR1 Hereford
– 33 Greyfriars Avenue, Hereford, HR4 0BE

Email images of your work and its story to:
or use #makeusasquare on instagram.

Mappa Mundi: from museum to streets

This bold and exciting, three-year project has been designed to breathe life into Hereford’s heritage.

By taking part in fun, creative, community-focused activities, the city’s population will learn about the historic, yet largely overlooked, 13th Century  Mappa Mundi-one of the city’s most valuable historical and cultural treasures.

A centrepiece for the River Carnival

The performance will form a major part of Hereford River Carnival over the next three years.  It will form the centrepiece of the newly introduced Friday night element of the Carnival on the evening of Friday 28th April and its creatures and creations will take part in both the Street Carnival and River Carnival on Saturday 29th April.

Rediscovering a hidden treasure

The Mappa Mundi, literally ‘Cloth of the World’ is fascinating, a hidden treasure. It acts as a portal into the world of the medieval mind; it’s full of humour, storytelling, mythology, history, and fascinating imaginative creations.

We intend to use these as a means to take the map down from its pedestal of isolation, and bring it to life-firing the imaginations of young and old.

We will introduce the people of Hereford to the map through street performance, breaking down the actual and imagined walls of the museum which keep the map confined within the world of academic scholarship.

The community at the heart of the action

With the full support of Hereford Cathedral (where it is housed), we will hold artistic and creative workshops involving local community theatre groups and artists, that will result in a performance event that sees the Mappa Mundi burst out of the confines of the museum and onto Hereford’s streets.

Using accessible and engaging performance and involving community groups, schools, colleges, artists and performers, our project will help people engage with the map and learn about its cultural and historic significance.

By bringing it to life in this way, we will reach a wider audience which would not normally engage with such an artefact and may be unaware of it or consider it irrelevant to them. 

An experienced creative team

The team which will deliver the project combines academic rigour with expertise in performance, proven creative flair and a track record of delivering large-scale successful community activity.

We aim to immerse the audience in the stories that will come to life from the map enabling them to walk the streets of Hereford alongside mythical creatures and medieval characters – experiencing heritage rather than merely observing them on the map.

They will understand and embrace the Mappa Mundi as Our Map of The World – an exciting reflection of our historical past and our cultural heritage something to be fascinated by and enthuse about to visitors as well be proud of.

A map for us all in the 21st Century

Our project will increase the knowledge of Hereford residents and beyond of Hereford as a city of cultural energy and richness that goes back centuries. Ultimately our project will showcase Hereford as “a cloth of the world” with its diverse communities inscribed all over it.  The project will be a major contributor, we believe, in Hereford’s bid to become City of Culture.

We will reinvigorate the Mappa Mundi with 21st Century relevance and ultimately create our own contemporary version of the Mappa Mundi with our city, Hereford at its centre demonstrating our current place in the world.

Friday night festivities

The programme is currently in rehearsal but the fantastical performance will begin at the Cathedral, make its way down Gwynne St. over the Old Bridge and onto Bishop’s Meadow, while a torch-lit river procession of floats decorated with giant mythical beasts glides down the Wye. There will then be food, drinks and more music on Bishop’s Meadow as well as a fire garden display to round off the evening before the performers prepare for the River Carnival fun the next day.

For more information or sponsorship opportunities, please contact:
Stuart Fox (01432) 760204 / 07841 000431 or email:

Hereford River Carnival 2017 gets afloat with Nozstock: The Hidden Valley

Award-winning events join forces to make a bigger splash on 28 & 29 April

Hereford and the River Wye will once again be alive with fun and watery festivities as the city’s River Carnival comes to town on Friday 28th and Saturday 29th April. 

Visit our Nozstock page for the latest updates on the lineup!

And this year the Carnival will receive a marvellous musical boost as the award-winning team behind the boutique family festival, Nozstock The Hidden Valley will join in the celebrations bringing its own brand of family-orientated festivity to Castle Green.

Both Hereford River Carnival and Nozstock were winners in the events category at the Visit Herefordshire Awards 2016 which is where River Carnival organisers Becca Huggett and Jo Henshaw met with Rob Nosworthy  of Nozstock and first began to hatch a scheme to work together.

“It seemed like the perfect match,” said Rebecca Huggett, “Nozstock is known for its down to earth, family-focused atmosphere and that is exactly what you get at the River Carnival.  We were delighted when Rob, Toki, and Ella said that they would like to run the music tent on Castle Green.   This will add to the brilliant music we already have from the Music Pool on Bishop’s Meadow plus our fantastic resident DJs Reggae Pie and Wild Hare Club to offer something for everyone.”

Toki Allison added, “Nozstock’s ethos is about bringing play to everyone, in whatever form it can. We strongly believe in the value of not only entertaining, but in participation and contribution.  These values are shared 100 per cent by the River Carnival, so to become a part of it seemed an obvious thing to do.  We’re thrilled to be involved, and as well as some fantastic festival favourites in our live music programme, we will be organising some fun family activities and bringing some of Nozstock’s 2017 surrealism theme to play in the Street Carnival on the day.”

The Hereford River Carnival was revived in 2014 and is a day of fun for everyone, celebrating the beauty and vitality of the River Wye and the life and opportunities that it brings to the city and people of Hereford.  In 2016, around 12,000 people joined the fun despite the chilly spring weather and organisers are hoping for a bigger turn out in 2017 following last year’s success. 

It is run entirely by volunteers and because it is run by the people of Hereford for the people of Hereford, it remains an extraordinary and exciting event, unique in the Hereford calendar.

This year, as well as the main event on Saturday daytime, the Carnival will have the added attraction of an amazing torch-lit performance on the Friday night (28th April).  The performance will feature a range of mythical beasts inspired by the creatures on the city’s Mappa Mundi and is part of a major three-year project to celebrate this most important Hereford cultural icon.  Entitled Mappa Mundi: out of the museum and into the streets, it is a joint venture between the River Carnival and Hereford Cathedral and will feature performers from the Courtyard Youth Theatre, DanceFest and local musicians – more details to follow soon.

Rebecca Huggett continued, “River Carnival 2017 will feature the Street Carnival, and all the music, dance, great food, the h.Energy village that people have told us they love, and of course the afternoon will be rounded off in style by the City of Hereford Rotary Club duck race.  But as well as Nozstock, there are a number of other exciting new additions this year like the Friday night Mappa Mundi performance and the people of Hereford should watch out for more details coming soon.”

For more information on how to get involved, build a raft, volunteer or simply come along on the day, contact the Carnival on info@rivercarnival.org like us on Facebook Hereford River Carnival, follow us on Twitter @WyeCarnival or visit our website at www.rivercarnival.org.

Let’s make ‘Hereford River Carnival’ happen

For the past three years, a bunch of almost bonkers and largely unfunded volunteers has put on The Hereford River Carnival and drawn crowds of up to 12,000 people to our free to enter event.

This year promises to be even bigger and better:-

  • We already have around 20 organizations promising to put floats and boats on the water,
  • Street Carnival through high town – channel your inner Mythical Beast – Mermaid or Minotaur
  • Noztock are bringing their music to Castle Green,
  • Music Pool Tent on Bishops’ Meadow
  • Underground Revolution Stage at The Left Bank 
  • Foodie Village,
  • Mass synchronized paper airplane fly-past,
  • Fun Dog Show
  • Maypole Dancing
  • Strictly Hereford Dance Tent
  • Circus Skills, face painting, and drumming workshops
  • Sports area with taster sessions for all kinds of activities,
  • Wild swim,
  • Rotary Club – Duck Race
  • Friday night Spectacular – all new performance that will see The Mythical Beasts on The Mappa Mundi set free from the Cathedral over Hereford’s Old Bridge and onto Bishop’s Meadow for music, food, drink and a fire garden while a torch lit flotilla of mythical beasts processes down the Wye.

We don’t charge anything for all of this. We are totally reliant on donations on the day and any grants and sponsorship we can drum up. But it’s getting harder and harder and more and more people are coming.

So would you consider making a donation? Just £1 from everyone who comes would make an enormous difference.

We need to raise about £30,000 in total. So please give generously so that the Mayor doesn’t have to drag the floats upstream again this year. With your help, we’ll have a pontoon upstream to set the floats off from.

And that doesn’t allow for any marketing costs, printing posters or leaflets, or any of the activities on Friday Night. So please give and share and come on Friday and Saturday for a great party in, on and around the River Wye.